Tag Archive: Business

Aug
29

Step 0. Where are you right now?

“Take a deep breath, look around, tell me what you see…” As you may have guessed, and it’s no surprise, most of the questions refer to your Existing/Existing business and customers/clients.  There is typically a wealth of ideas, innovations, opportunities, additional business, networking opportunities, and other resources already available to you if you can take …

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Jul
17

Step -1. Where is it You Want to Go?

“Hold your horses!”, “Putting the cart before the horse.”, “The horses are out of the gate.”, “Like a horse to the barn.”, “And they’re off…” I am sure most everyone is familiar with most of these sayings.  They all give me the visual impression of strength, speed, and lack of forethought.  Certainly there must be …

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Sep
24

#1 Business Challenge – Attracting [Qualified] New Customers

I recently read a post on Constant Contact that a survey identified “Attracting New Customers” as the number one small business challenge.  I have also recently discussed with a number of small businesses their relatively poor experiences attracting quality new business through schemes like Groupon (and other extreme couponing vendors).  Add to that, that a …

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Sep
24

ABC-SPC Framework

Pipeline Funnel in Red

I guess I used to take it for granted that everyone in business stratified their customers into different categories based on their value (and pipeline stage) to the business to help them prioritize their limited resources when choosing how and where to spend their time – and also to identify where to spend their time …

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Sep
22

OODA Loop – Iterating to Success

I have had the pleasure of knowing and working with a number of people who have served our country in the Armed Forces. One of the gifts they gave me early in my career was a framework called the OODA Loop. OODA stands for Observe, Orient, Decide, Act (and then do it again and again). …

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